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SaaS Offers

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How to Get Traffic in 2025: Bundles, Approaches, Geo

SaaS (Software as a Service) is not a traditional vertical in affiliate marketing. These are affiliate programs for online services — hosting, CRM, video editors, website builders, AI generators and so on. As a result, they are less common in CPA networks& That is why it is much easier to find them independently and work with them directly.

Offers of Popular Services, Their Terms and Conditions, Payouts

Most useful paid online resources have their ❗own affiliate programs. For example, Semrush — the service for internet analytics.

Semrush Dolphin Anty

And it may be a good idea to get familiar with the requirements that SaaS offers set for traffic quality and affiliates. Let’s have a closer look at 📈 the most popular platforms and their affiliate programs.

Semrush

This is a platform for SEO analytics and adjustments, content marketing and advertising campaigns. It helps businesses 📌 improve their visibility in search engines and analyze competitors.

Affiliate program terms include:

  • $10 for each activated trial version;
  • From $50 to $200 for each paid subscription.

The $200 payout for a subscription isn’t a hard limit. Rewards can be even higher if you reach certain sales volumes.

Semrush Levels Dolphin Anty

Traffic is accepted from your own websites, social media profiles and YouTube or TikTok channels. The source should have either at least 1,000 unique visitors per day or around 1,000 subscribers with corresponding engagement (this value is not strict and each case is evaluated individually).

🙅 Traffic is not accepted from:

  • Sources without relevant content (for example, a channel about humor or politics is not related to marketing or website promotion);
  • Coupon websites;
  • Spam;
  • Ad campaigns containing brand mentions;
  • Fraudulent traffic generated through mislead techniques.

Any campaigns in ad networks must first be 🤝 approved by Semrush representatives.

The affiliate program accepts traffic from around the world (it’s a global program), but the best conversions come from 🇬🇧 English-speaking markets — USA, Canada, UK, Australia, Europe.

Access to the affiliate program is via Impact, which is an affiliate network and tracking platform for managing affiliates, influencers and partner sales. Accordingly, 💲 payments are also made through Impact. They include:

  • PayPal. Minimum withdrawal: $25;
  • Electronic transfer to a personal account in the USA;
  • BACS (Bankers Automated Clearing Services) — available for partners outside the USA, allows payments in various currencies;
  • Bank transfers—availability depends on your country.

For bank and electronic transfers, the minimum is $100.

Shopify

A well-known platform for creating and managing online stores. It allows launching and promoting e-commerce sites with minimal technical skills.

Shopify Dolphin Anty

The affiliate program pays for two specific actions:

  • Purchasing a paid plan in the browser version;
  • Installing the software and completing the payment.

Only purchases of the Basic, Grow and Advanced plans, as well as POS Pro (the client version of the service), are eligible. Payouts range from $10 to $100 per action.

Shopify Help Center Dolphin Anty

The full list of countries and their corresponding rewards is available on this page.

Authorized traffic sources include visitors ⬇️ from your own websites, social media accounts and YouTube channels. The affiliate program requires an established audience.

Traffic from any ad networks, as well as doorway pages (i.e., pages optimized with keywords for Shopify), is 🙅 not allowed. Traffic from coupon sites and sites with artificial activity (where users are paid for clicks) is also prohibited.

Joining the affiliate program and receiving payments is also done through the Impact platform. Accordingly, the withdrawal methods and minimums are the same as for Semrush.

Wix

A well-known 🧱 website builder that allows you to create online platforms without programming skills or working with CMS.

Affiliate program terms include:

  • $100 for each premium plan purchase made by a user via your link;
  • Traffic is accepted from your own websites, blogs, YouTube channels, social media and other platforms with a relevant audience interested in website creation and online promotion;
  • Traffic from coupon sites, spam campaigns, doorway pages, incentivized traffi, or any sources violating Wix rules is not accepted;

The program is global, with no country restrictions, but the best conversion rates are seen in 🌏 regions with a high share of small businesses and online entrepreneurs — USA, Canada, UK, Europe.

The minimum payout is $300. Payments are made monthly via bank transfer (wire transfer) after reaching the minimum threshold and submitting an invoice. Other withdrawal methods are not available in the official program.

Adobe

Since this company offers many services (Photoshop, Illustrator, Adobe Express, Creative Cloud, Document Cloud, Adobe Stock), it has several affiliate programs. On one hand, this makes management more complex, but on the other, it allows greater flexibility as you can choose which service to drive traffic to.

Joining Adobe’s affiliate program is done directly, not through Impact. The interface is available in many languages.

Adobe Dolphin Anty

Here are the Adobe affiliate program terms, split by service:

  • Creative Cloud & Document Cloud: affiliates earn 85% of the first month’s subscription fee (both for monthly plans and annual plans with monthly billing);
  • Annual subscription (one-time payment): earnings are 8.33% of the first year’s cost;
  • Adobe Express: follows the same structure — 85% for monthly subscriptions and 8.33% for annual payments;
  • Tracking window (time for keeping cookies): 30 days from the click.

🙌 Ready-to-use promotional materials are available — banners, text links and creatives for Creative Cloud, Express, Document Cloud, and Adobe Stock.

Payments are made on a monthly basis. Withdrawals are only available via bank transfer (wire transfer). The minimum payout amount varies depending on the country and conditions — it needs to be checked on the platform during registration.

Telega.in and Telega.io 

These are advertising marketplaces for Telegram channels. Telega.in is tailored for CIS markets, while Telega.io focuses on international ones.

Telega.io Dolphin Anty

Affiliate terms for both services:

  • Payouts — 3.3% from each successful ad purchase made by an advertiser;
  • Additionally — 1.5% of the earnings of an administrator who places ads in the channel.

Payouts on Telega.io:

  • Minimum withdrawal: $20;
  • Methods: bank card, Payeer, bank transfer or cryptocurrency. Funds can also be used for payments directly on the platform.

Payouts on Telega.in:

  • Minimum withdrawal: $10;
  • Funds can be withdrawn to a CIS bank card or used to pay for your own orders on the platform.

Where Else One Can Find SaaS Offers

You can look for them in 📔 specialized directories or in CPA networks. Here are some examples where you can find SaaS affiliate programs:

  • Postaffiliate Pro — a directory of SaaS offers arranged alphabetically. Each offer card includes descriptions and payout terms;
  • EngageBay — a list of programs with commission details, working conditions and links to affiliate registration;
  • AppSumo — a marketplace for SaaS startups. The list is primarily meant for clients rather than affiliates, but it can still be used to discover services that offer affiliate programs.

Post Affiliate Pro Dolphin Anty

As for CPA networks with SaaS offers, there are very few of them — the most popular ones are Admitad, Cityads, Actionpay and MyLead. And the selection of offers there is quite limited.

Admitad Dolphin Anty

How to Drive Traffic to SaaS

Unlike nutra or gambling offers, in SaaS you can’t just ☝️ “push traffic directly” — you need to find a narrow segment of interested users and/or warm them up first. That’s why SaaS traffic can really only come from three sources:

  • Contextual advertising;
  • A niche channel or social media page;
  • SEO promotion of a website/blog.

Contextual Advertising: Pros and Cons

Contextual ads as a source of SaaS traffic have two significant ✅ advantages:

  • You attract users who are already familiar with the service and interested in its features right now. They may convert immediately or a bit later;
  • You can test a campaign relatively quickly. Launch the ads, check conversions to registration and payments. This applies to advertisers who pay for the first target action rather than revenue share. Despite the fact that the time from registration to first payment can be long, performance is easy to measure by target actions.

However, there are also several ❌ drawbacks:

  • Affiliate rewards are much lower than the advertiser’s profit. For example, if the SaaS company acquires a new client for $150 and earns $500 lifetime value, the affiliate might only get $100–150 in commission while spending roughly $150 to acquire that client. Without highly optimized campaigns, breaking even is tough, especially since SaaS creators usually have more experience in ads.
  • Many SaaS companies ban contextual ads on their most profitable keywords to avoid competition and higher CPC.
  • Many offers use revenue share models. That means it takes time before you see average revenue per user, retention rates and churn metrics that are all crucial for judging profitability.

Because of these challenges, you won’t find many public case studies on contextual ads for SaaS offers.

Niche Channel or Social Media Page

Many advertisers actually prefer this traffic source. The scheme works like this ⬇️

  • You create a niche account or channel on platforms with strong organic reach on YouTube, TikTok, Twitter, Reddit, etc;
  • You fill the channel with thematic content and grow a loyal audience;
  • You direct traffic from your content to the SaaS service.

To succeed, it’s best to stick to a content plan structure:

  • Hook content. Short posts or videos answering quick questions or sharing tips. For example: “How to improve video quality in 1 minute?” The goal is to attract attention to your page.
  • In-depth content. Larger, valuable guides such as “How to create high-quality YouTube videos” or “What makes a website ranked by search engines?” Here you should mention the service you are promoting and, ideally, the link to it.
  • Q&A. Gather questions from your audience or from comments on similar content and answer them. Casually referencing the SaaS product is useful here.
  • Case studies. Real-life examples of how you solved a problem using the SaaS service. These are must-have because they usually generate the most conversions.
  • Lifestyle/behind-the-scenes content. Casual posts to boost engagement and algorithm trust.

Page-channel Dolphin Anty

A user from Japan created an account on X (Twitter) to promote the Wix affiliate program, where he shares his own projects built with this website constructor.

SEO Promotion

SEO is much more challenging than SMM because competition in search engines is tougher. However, it also brings in more traffic and, more importantly, higher profits. That’s why in the long run, SEO makes more sense and generates more revenue.

Affiliate websites aren’t usually built for just one or two offers but for multiple offers within a similar niche. A good example is a blog about promoting something.

Blog Dolphin Anty

This concept is strong since promoters need a wide range of tools (ad exchanges, scheduling bots, analytics, chat moderation bots, etc.). Some of these are highlighted in the special sections with affiliate links.

The blog grows not only through niche articles but also through solid behavioral factors when the administrator regularly announces new posts in his Telegram channel, users follow the links to read and along the way discover other useful materials on the site.

Thus, running a well-visited website can be a solid traffic source for SaaS offers. True, affiliate earnings will often make up a smaller share of overall revenue, but the abundance of affiliate programs and flexibility in testing Ads vs. Affiliate links gives room for optimization. In fact, for some pages, affiliate programs end up being the main source of income.

Cases Studies

Finally, it’s worth looking at a couple of valuable case studies — one on SEO and the other on promoting a personal YouTube channel.

$10,000/month from an affiliate site without buying backlinks

The site’s author, Mike Xavier, scaled his own broad-topic website (covering almost everything). Growth came from unique analytical content that was genuinely useful and therefore earned organic citations. The author did not purchase a single backlink as all links came from natural mentions on other sites.

He published around 20 articles per month, first writing them himself, and later with the help of freelancers. When researching keywords, he focused on the optimal ratio of high search volume and low competition.

As a result, the site got nearly 350,000 monthly visits.

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By the beginning of 2022, the site was consistently generating over $10,000 per month from traffic (usually between $13,000 and $17,000). However, only 5% of that came from affiliate programs — the rest came from advertising.

$7,102.15 from Semrush and a Personal YouTube channel

The case study author grew a channel where he explained SEMrush tips and created video reviews of the service. He included affiliate links in the video descriptions. Not every video drove traffic, but certain videos generated a significant number of visits.

The most traffic and sales came from a video detailing how to select keywords using SEMrush. To further promote the channel, the author reposted videos to his social media accounts on Facebook, Twitter and LinkedIn.

Full case study available here.

Conclusion

Monetizing traffic on SaaS offers differs from classic affiliate marketing as the approach “launch ads, get leads” doesn’t work here. Promoting internet service affiliate programs requires building a system to attract users and redirect them to affiliates. Many advertisers use revenue share models, meaning the impact of promotion is long-term and not immediately visible.

Therefore, the SaaS vertical is best suited for those willing to work with an audience and focus on long-term results, rather than instant effects.